The Ever-Accelerating Automation of Fast Food

The Ever-Accelerating Automation of Fast Food

In the fast food industry, speed is everything. The concept has never just been about cooking quickly. Players in this competitive space spend huge fortunes every year on optimizing every aspect of the experience, from ordering, to queueing, to cleaning up afterwards. And while fast food restaurants are major employers worldwide, there’s always been a firm eye cast over the gains that automation has to offer.


Flipping Burgers


In the West, fast food most commonly brings burgers to mind. Preparing a quality burger requires attention to the grade of meat, fat content, as well as the preparation steps before it hits the grill. Then it’s all about temperature and time, and getting just the right sear to bring out the natural flavors of the beef. While a boutique burger joint will employ a skilled worker to get things just right, that doesn’t fly for fast food. Every order needs to be preparable by whichever minimum-wage worker got the shift, and be as repeatable as possible across entire countries, or even the world, to meet customer expectations.



Flippy ROAR (Robot On A Rail) at work on the fryers in a White Castle in Chicago.

In their efforts to improve efficiency, White Castle have taken the bold step of installing a robotic burger flipper, imaginitively named Flippy. Built by Miso Robotics, the robot hangs from a ceiling rail to minimise the space taken up in the kitchen area. Based on a Fanuc robot arm, the system uses artificial intelligence to manage kitchen resources, Flippy is capable ..

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