You haven’t been this excited in a while — the more you read about this cybersecurity conference, the topics, the speakers and the venue, the louder your heart beats. “I can’t wait to be there,” you think to yourself. And then your feet touch the ground, and you realize it’s not a done deal quite yet. First you need to get your boss’ permission, and with the amount of work everyone has to get done and the budget being what it is, getting to that conference will likely take some convincing.
Here’s how you can make your case.
How to Pitch Your Cybersecurity Conference Idea to Your Boss
In security, we often need to sell others on the value we bring to the business — or at the very least, remind them of it. Pitching the value of attending a professional conference isn’t all that different, so be sure to connect the dots between the conference and your work. Attending could help you learn new skills or improve existing ones, and you might learn about some of the latest threats and new technologies to help mitigate them. For example, you could discover updated incident response tools that leverage artificial intelligence (AI) to improve speed and accuracy, or you might learn a few lessons on how to secure containers.
Preparing a strong argument for why you should be sent to the conference can be a worthy investment of your time if it helps you demonstrate how attending could benefit your organization as well.
