North ending production of current Focals smart glasses to focus on Focals 2.0

North ending production of current Focals smart glasses to focus on Focals 2.0

Smart glasses maker North announced today that it will be ending production of its first-generation Focals glasses, which it brought to market for consumers last year. The company says it will instead shift its focus to Focals 2.0, a next-generation version of the product, which it says will ship starting in 2020.


Focals are North’s first product since rebranding the company from Thalmic Labs and pivoting from building smart gesture control hardware to glasses with a built-in heads-up display and smartphone connectivity. CEO and founder Stephen Lake told me in a prior interview that the company realized in developing its Myo gesture control armband that it was actually more pressing to develop the next major shift in computing platform before tackling interface devices for said platforms, hence the switch.


Focals 2.0 will be “at a completely different level” and “the most advanced smart glasses ever made,” Lake said in a press release announcing the new generation device. In terms of how exactly it’ll improve on the original, North isn’t sharing much ..

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