Why We Need To Beat ‘Breach Fatigue’ — At Work and at Home


Data breaches come at such a fast pace that the public doesn’t seem to pay attention to the latest incidents, or they’re practically forgotten in a week — just in time for the next breach to make headlines. Instead of cries for better personal data protection, however, consumers seem less concerned even as more companies send them alerts saying their name, phone number or social security number was taken in yet another database attack. This dangerous attitude does nothing to protect the people whose data was exposed — or the businesses who employ them.


T-Mobile was in the spotlight in August after attackers stole personal details such as names, driver’s license numbers and social security numbers for more than 54 million customers. Before that, ParkMobile was targeted in an attack where 21 million personal records were taken, ClearVoiceResearch was hit for 15.7 million records, and 3.3 million records were taken in an attack on Volkswagen. Those, and many others, are already distant memories for most consumers. Even the 533 million personal records stolen from Facebook — an attack the social media company says was actually data scraping — seems forgotten.


These pervasive data breaches could be desensitizing consumers and creating a “why should I care” attitude. Since their personal information is already in the wild, they might reason, there isn’t any point in worrying about who has it. What they sh ..

Support the originator by clicking the read the rest link below.