Twitter unveiled a plan Tuesday to curb the spread of manipulated content including "deepfake" videos as part of a move to fight misinformation which could result in violence or other harm.
The policy was announced after Twitter asked for comments last year on ways to reduce "synthetic and manipulated media" on the online platform that could deceive people during election campaigns or provoke violence or physical harm.
Twitter, which along with other social platforms has been struggling to respond to concerns over misinformation, said its new policy calls for a mix of warning "labels" for tweets that include manipulated images or video, and removal of the tweets.
The move comes amid growing concerns over "deepfake" videos altered using artificial intelligence, along with other kinds of manipulation to deceive social media users.
Twitter vice president of trust and safety Del Harvey said the new policy addresses not only deepfakes but other kinds of manipulation, sometimes described as "shallow fakes" or "cheapfakes."
"This isn't a deepfake rule," she said.
"We want to address any incident where media has been altered or fabricated."
The decision on whether to include a label or remove the content will depend on "the likelihood and severity of harm that could result," Harvey said during a call with journalists.
Twitter said in a blog post it would begin enforcing the new policy on March 5, alerting users to manipulated pictures or video, and sometimes offsetting them with links to more information about the subjects.
"You may not deceptively share synthetic or manipulated media that are likely to cause harm," group product manager Ashita Achuthan and head of site integrity ..
Support the originator by clicking the read the rest link below.
