Technology transfer is not a theoretical exercise. It is a real-world topic, dealing with the application of federal scientific and engineering research to real-world problems in real-world conditions. The challenges involved in bringing the products of that federal research to the marketplace are numerous and complex.
The Federal Laboratory Consortium (FLC) has developed the Federal Lab Education Accelerator program, popularly known as FLEX, to introduce post-graduate business school students to the complexities and challenges inherent in making tech transfer happen.
The FLEX program, which is an initiative of the FLC’s Mid-Atlantic Region, is a creative approach to the ins and outs of tech transfer. Graduate students at the participating business schools look over examples of patented federal research in federal agency portfolios, pick the most appealing technologies, and work with faculty tech transfer managers to assess the technology.
Just a few months ago, teams of students from the Arizona State University (ASU) began participating in the FLEX program as part of their coursework. Two National Institute of Standards and Technology (NIST) inventions especially piqued their interest and enthusiasm.
The NIST patents being studied are the Wireless Wearable System to Monitor Levels of Fluids in the Lungs, and the Methodology for Detecting Face Morphing Using One-to-Many Face Recognition Algorithms.
The ASU FLEX students have been analyzing the shared characteristics and needs of potential consumers of these NIST technologies. They have also been exploring the potential marketing demand regarding addressable or total demand, the geographic and specialized limitations of the total demand, and the size of the likely markets for the technologies.
Marketing strategies are being examined, potential competitive factors are being scrutinized, revenue proj ..
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