SOUTHLAKE, Texas, Nov. 4, 2020 /PRNewswire/ -- Sabre Corporation (NASDAQ: SABR), the leading software and technology company that powers the global travel industry, announced today it will be launching the Company's first product powered by its proprietary Sabre Travel AI ™ technology. Working with Google, the Company is developing technology that will accelerate the delivery of a smart, scalable retail engine that is powered by state-of-the-art AI technology and advanced machine-learning (ML) capabilities, the first of its kind in travel. The Company plans to officially launch the first iteration of its Sabre Smart Retail Engine ™ early next year, continuing to innovate in omni-channel retailing to enable capabilities across airline business models, passenger service systems (PSS) and global distribution systems (GDS).
"We are excited to bring this intelligent retail engine to market as part of our offer management strategy, marking another step towards achieving our 2025 vision of delivering truly personalized travel," said Wade Jones, chief product officer for Sabre. "Our proprietary technology infuses the power of Sabre Travel AI to deliver, not next-, but a third-generation of technology to the travel marketplace. By bringing together some of the brightest minds from Google and Sabre, we are accelerating the delivery of this smart and scalable retailing engine that we believe will enable customers to deliver personalized offers to their customers, better serving the needs of today's traveler, while unlocking more value per passenger boarded."
These advancements propel the Company's offer management strategy forward, enabling it to achieve one of its strategic initiatives announced at the beginning of this year.
Smart Retailing: Powered by machine learning; Informed by marketplace insights
The first of its kind, the Sabre Smart Retail Engine ™ is a new innovation that integrates Sabre's dynamic offer management and customer segmentation capabilities with Google's proven a ..
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