No Damsels in Distress: How Media and Entertainment Companies Can Secure Data and Content

No Damsels in Distress: How Media and Entertainment Companies Can Secure Data and Content

Streaming is king in the media and entertainment industry. According to the Motion Picture Association’s Theatrical and Home Entertainment Market Environment Report, the global number of streaming subscribers grew to 1.3 billion in 2021. Consumer demand for immediate digital delivery is skyrocketing. Producing high-quality content at scale is a challenge media companies must step up to on a daily basis. One thing is for sure: Meeting these expectations would be unmanageable left to human hands alone.

Fortunately, cloud adoption has enabled entertainment companies to meet mounting customer and business needs more efficiently. With the high-speed workflow and delivery processes that the cloud enables, distributing direct-to-consumer is now the industry standard.

As media and entertainment companies grow their cloud footprints, they’re also opening themselves up to vulnerabilities threat actors can exploit — and the potential consequences can be financially devastating.

Balancing cloud security with production speed

In 2021, a Twitch data breach showed the impact cyberattacks can have on intellectual property at media and entertainment companies. Attackers stole 128 gigabytes of data from the popular streaming site and posted the collection on 4chan. The released torrent file contained:

The history of Twitch’s source codePrograms Twitch used to test its own vulnerabilitiesProprietary software development kitsAn unreleased online games store intended to compete with SteamAmazon Game Studios’ next title

Ouch. In mere moments, the attackers stole a ton of sensitive IP and a key security strategy. How did attackers manage this? By exploiting a single misconfigured server.

Before you think, "Well, that couldn’t happen to us," consider that cloud misconfigurations are the damsels distress media entertainment companies secure content