Canadians very trusting of generative AI despite threats to consumer safety and security: Capgemini

Canadians very trusting of generative AI despite threats to consumer safety and security: Capgemini

Six months ago, OpenAI’s ChatGPT captured the interests of experts and amateurs globally for its endless, growing capabilities but also for its many peculiar faux pas. 


Canadians, however, remain highly enthusiastic about the host of generative AI tools seeing the light of day at a breathtaking pace.


 A new Capgemini study that surveyed 10,000 consumers over the age of 18 across 13 countries, including 800 in Canada, found that Canadians are very trusting and aware of generative AI tools.


With over 70 per cent of Canadians showing trust in content written by generative AI, 67 per cent say they are even open to purchasing products or services recommended to them by the technology. 


Consumers globally are also excited about the prospect of using AI to edit content based on prompts, generate content, obtain general information, brainstorm, translate languages and more. The most excited countries are Australia (67 percent), Canada (66 percent), and Singapore (66 percent).


The report suggests that the enthusiasm may be due to the efficiency brought by these applications, notably, the availability of personalized content in ready-to-use formats  Endorsements from tech firms also increase consumer trust levels, the report noted. 


“Capgemini is excited about the potential of Generative AI,” said Steven Karan, vice president and head of insights at Capgemini. “We believe that the digital revolution, just like the industrial revolution, has the potential to assist humans and improve their productivity, enabling them to focus on more rewarding, “intelligent” tasks.”


However, Canadians are taking it a step further and even seeking financial, medical and relationship advice from generative AI tools. 


Sixty-nine per cent of Canadians, for instance, believe medical opinions from ChatGPT would be helpful, while 66 per cent of Canadians wo ..

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