By Dan Kim — Vice President, Ecosystem and Listings
Tl;dr: Coinbase reviews thousands of crypto tokens; around 90% never get considered for listing as they do not meet our strict requirements for protection against scams like “pump-and-dumps” and “rug pulls.”
Our proprietary threat detection software has identified and blocked over 700 tokens with malicious software that can harm Coinbase users.
We also conduct in-depth research on project teams to ensure they don’t have a record of engaging in questionable business practices.
In order to get the next 100 million people into web3, we need to make it easy to buy, sell, and hold the safest and most reputable catalog of digital assets, and further solidify Coinbase as the most trusted bridge to the cryptoeconomy. We also need to make sure users are protected.
That’s why our goal at Coinbase is to list every asset t ..
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