With data breaches often appearing in the news, customers and enterprise leaders alike may be concerned that the enterprise isn’t doing enough to protect customers’ personally identifiable infomation (PII). As today’s chaotic economy makes for a hungry threat landscape, what methods can the enterprise apply to better protect the increased PII data flow?
In some cases, the enterprise is not storing data correctly. In others, not enough measures are in place. The consequences of a data breach are more far-reaching than a simple dollar amount. Damage to an organization’s reputation and customer confidence can be detrimental to the bottom line. Adding to the complexity, many organizations often share user data with other companies for marketing or other purposes, creating a perfect storm for more PII breaches.
Why is PII so Difficult to Protect?
PII refers to any data that identifies a specific individual. Common PII data include phone numbers, social security numbers, email addresses and home addresses. With technology, the scope of PII has expanded substantially and can include login IDs, IP addresses, digital images and even social media posts. Other data like biometric, behavioral and geolocation data can also be classified as PII.
No matter which industry your organization belongs to, even those outside of healthcare and finance, protecting customers’ PII is essential. How should the enterprise go about storing private data?
The Problem With Passwords
When speaking with security expert Frank Abagnale, he advises that the authentication method of a username and password is outdated technology and the biggest factor for security breaches. By adding more layers of complexity, users are only frustrated and resentful.
Abagnale sug ..
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