Big Candy Is Watching You: Facial Recognition in Vending Machines Upsets University

Big Candy Is Watching You: Facial Recognition in Vending Machines Upsets University

Most people don’t think too much of vending machines. They’re just those hulking machines that lurk around on train stations, airports and in the bowels of school and office buildings, where you can exchange far too much money for a drink or a snack. What few people are aware of is just how these vending machines have changed over the decades, to the point where they’re now collecting any shred of information on who interacts with them, down to their age and gender.


How do we know this? We have a few enterprising students at the University of Waterloo to thank. After [SquidKid47] posted a troubling error message displayed by a campus M&M vending machine on Reddit, [River Stanley] decided to investigate the situation. The resulting article was published in the February 16th edition of the university’s digital newspaper, mathNEWS.


In a bout of what the publication refers to as “Actual Journalism”, [Stanley] found that the machine in question was produced by Invenda, who in their brochure (PDF) excitedly note the many ways in which statistics like age, gender, foot traffic, session time and product demographics can be collected. This data, which includes the feed from an always-on camera, is then processed and ‘anonymized statistics’ are sent to central servers for perusal by the vending machine owner.


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