Kanye wants to sell you a $200 music gadget

Kanye (or “Ye,” as it were) is going all out in the promotion of his upcoming tenth studio album, “Donda” (named for his late-mother, Donda West). In July, there was a massive listening party at New Orleans’ Mercedes-Benz Stadium (where he also took up residence in a locker room). For an upcoming listening party in his native Chicago, meanwhile, the rapper is rebuilding his childhood home at Soldier Field.


The forthcoming LP also sees West launching a $200 music gadget called, Stem Player, under his Yeezy Tech brand. The product is designed to isolate stems — specific elements like vocals, bass, samples and drums. It can add effects and remix the song elements according to the site.


The device reportedly ships with a copy of the new record pre-loaded. A FAQ on the site helpfully adds, however, while the product is being released in conjunction with “Donda,” it can also be used for other music.


Image Credits: Kanye West


Interestingly, the device was created in tandem with K ..

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