How Enterprise Design Thinking Can Improve Data Security Solutions

How Enterprise Design Thinking Can Improve Data Security Solutions

“Design must reflect the practical and aesthetic in business, but above all … good design must primarily serve people,” said Thomas J. Watson, a man synonymous with IBM. To no one’s surprise, he was a proponent of good enterprise design.


Design must serve people. It simply makes sense that a well-designed product can meet the needs of the people using it well. This is very key in cybersecurity, and in data security solutions to be specific. When defending against a breach, having a platform that not only works, but is also designed to function smoothly could mean the difference between a quick response or possibly missing the signs of a breach.


Why Use Enterprise Design Thinking for Data Security Solutions?


Forrester Research’s Total Economic Impact of IBM’s Design Thinking Practice, a study commissioned by IBM to explore the value clients gain from using design thinking, found that a human-centered approach to design improved product outcomes, reduced the risk of costly failures and increased portfolio profitability. This, in turn, translates to $18.6 million in increased profits.


That example spans multiple industries and products — the study was built from a survey of 60 midsized and enterprise businesses. Let’s take a look at how data security solutions stand to benefit from an increased focus on design thinking and good design.


Defining Enterprise Design Thinking


Before we dive into how enterprise design can enhance data security solutions, start at the top: What is enterprise design thinking?


Enterprise design thinking is a framework used to help teams across multiple industries focus on the true purpose of a design: to serve the customer and sol ..

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