Andrew Yang Takes Lead in California Data Privacy Measure

The Fitbits on our wrists collect our health and fitness data; Apple promises privacy but lots of iPhone apps can still share our personal information; and who really knows what they’re agreeing to when a website asks, “Do You Accept All Cookies?” Most people just click “OK” and hope for the best, says former Democratic presidential candidate Andrew Yang.


“The amount of data we’re giving up is unprecedented in human history,” says Yang, who lives in New York but is helping lead the campaign for a data privacy initiative on California’s Nov. 3 ballot. “Don’t you think it’s time we did something about it?”


Yang is chairing the advisory board for Proposition 24, which he and other supporters see as a model for other states as the U.S. tries to catch up with protections that already exist in Europe.


The California Privacy Rights Act of 2020 would expand the rights Californians were given to their personal data in a groundbreaking law approved two years ago, which took effect in January. The California Consumer Privacy Act of 2018 was intended to give residents more control over their personal information collected online. It limited how companies gather personal data and make money from it and gave consumers the right to know what a company has collected and have it deleted, as well as the right to opt out of the sale of their personal information.


But between the time the law was passed and took effect, major companies have found ways to dodge requirements. Tech and business lobbyists are pressuring the Legislature to water it down further, with proposals to undo parts of the law, says Alastair Mactaggart, a San Francisc ..

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